When you work with CARALEX,
you work with principals with a proven track record in your category.
No Trainees. No Prima Donnas. We’re not here to test theories.
We’re here to make our partners money, as we’ve already done many times before.
Founded in 1998 by George W. Macedo,
CARALEX initially specialized in the development of complex
financial services advertising, and then progressively hard-to-reach marketing niches.
After spending the first part of his career working on award-winning advertising campaigns
for the world’s largest advertising agencies, he hit the marketing P&L trenches for some
of the biggest Fortune 100 companies in the United States. Some current and former projects include:
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Academic Lending Services
Bank of America
BBDO
Coca Cola
Education Lending Group
Florida Division of Tourism
GradTeam.com
Hilton Hotels
Honeywell-Enalasys
LEGOLAND California
Loanz.com
McCann-Erickson Worldwide
Nestle
Santa Barbara Conference & Visitors Bureau
Pacific Coast Airlines
Palm Beach County Tourism
Ryder
Contact us today for a free consultation regarding your business development needs.